Triple play bundles - united you benefit more
As children we have been taught that there is strength in unity. We can break a twig easily but we cannot break a bundle of twigs. And though it may be a long time since we read that in our childhood, the benefits of unity are to be found elsewhere in life as well, as there are other ways that strength manifests itself when there is unity involved.
Take for example the fact that you are the consumer of three different services. Cable TV, high speed internet and your phone service. When you take your business to three different service providers you take a relatively small amount of business to each of them. But when you take all the three types of needs you have to a single provider and you sort of "unite" your buying power so you can get great deals.
And usually you can also expect better quality for each individual service because the bundles are provided through the latest technology which has brought about the convergence. The digital cable TV you get will have clearer sound and more vivid pictures. The internet will have very high speeds and also be very reliable. And the sound quality delivered by the phone service will be great as well. You can switch to a bundled service easily by going online.